Getting Started

Creating a powerful website presence is crucial for your business success. Many potential customers will check online to see if you have a website before they do business with you. If a customer checks and you don’t have an updated, user -friendly website they will go to your competitor. You do not have to be tech savvy to have a well built website.

Planning Your Website

Your website is your business autobiography so it should tell the story of you, your business, how you got started and your goals and vision for the future. The online landscape is overcrowded with websites and ecommerce stores that are cold and uninviting and the only way for you to stand out is to be yourself and to be original. The more of a human connection that you can build between you and your audience the better position you will be to maintain a great relationship with your customer.


Research Your Niche

Below are more tools that you can use to research your niche.

Google Trends
  1.  Google Trends РGoogle Trends provides insights into the popularity of search queries over time. It allows you to analyze trends, compare keywords, and identify emerging topics within your niche.

Semrush is a comprehensive SEO tool that offers features like keyword research, competitor analysis, and backlink analysis. It provides valuable data to understand the competitive landscape and identify opportunities within your niche.


BuzzSumo helps you discover popular content in your niche by analyzing social media engagement metrics. It allows you to identify trending topics, understand audience preferences, and find influential players within your niche.

Answer the Public

AnswerThePublic is a tool that generates insights into the questions and queries people have related to your niche. It helps you understand what your target audience is searching for, allowing you to create content that addresses their needs effectively.


Quora is a platform where users ask and answer questions on various topics. It can be a valuable resource for understanding common pain points, interests, and questions within your niche. By participating in relevant discussions, you can establish yourself as an authority in your niche and gain insights into your audience’s needs.

Researching Your Niche

Some people don’t even know what a niche is nor do they have any idea of what they want to specialize in so this section is about getting started by learning what a niche is and determining what the best niche for your business idea.

A niche is a term that we use when we refer to the subject matter of a website idea. A niche is the specific service or product arena that you plan to offer on your website. For instance if you have an existing landscaping business you may want to look into the niche that includes something that has to do with your business as well as offering your business services.

In the case of a landscaping business your niche would consist of anything that has to do with keeping the environment clean and in good condition. If you do not have an existing business you or do not know what you should choose as a niche there are many online tools that you can use to check for profitable niche’s. Always make sure that your niche has something to do with something that you have a passion for because the passion is necessary for you to excel. There are several tools and resources that you can use to reseach and check for profitable niche’s.

A niche refers to a specific segment of the market that caters to a particular audience with distinct needs or preferences. Researching your niche before building your website is crucial because it allows you to understand your target audience better, identify competitors, and tailor your content and offerings to meet the specific demands of that niche. By understanding your niche thoroughly, you can position your website effectively, attract the right audience, and ultimately increase your chances of success. 


  • HIX.AI – niche generator will help you find a niche quickly and easily.
  • AI Idea Generator – AI that will give you ideas based on your interests.